Deema Mattar, web designer and founder of DEEMATTAR Studios

Hi, I’m Deema.

I'm the founder of DEEMATTAR Studios, a web design and brand strategy studio based in Toronto. Before starting the studio, I was the lead UX strategist at Night Market (now Horizon Commerce), a Horizon Media agency, working on digital strategy and redesigns for Fortune 500 companies alongside CRO and development teams. That experience shaped how I think about every project: design has to be intentional, strategy has to come first, and the two can't be separated.

Before that, I ran my own tattoo studio, handling everything from client work to marketing and business operations. That path gave me something most designers don't have: a real understanding of what it takes to build and run a business, not just design for one.

Today I work with agencies that need a trusted creative partner and founders who are ready to build something they're genuinely proud of. I handle strategy, branding, design, and development from start to finish, so you get one point of contact who actually understands the full picture.

WORK WITH ME →
WORK WITH ME →

A few personal details

(because working together should feel human)

Hidden talents

Quick with a pen and even quicker with a playlist.

Star sign

Aries, bold, ambitious, and ready to lead.

Guilty pleasure

Reality TV marathons (yes, Love Island count as research in human behavior).

Inspired by

Culture, bold design, tattoos, and human connection through art.

What clients have to say

  • "Top tier from the first touchpoint. Deema brought a genuine passion and energy that gave me a sense of relief. She exceeded expectations! The branding came out perfect, and she made sure I felt confident in the direction I was taking. I would highly recommend her to anyone. Fair, honest, passionate, and trustworthy — money can't even buy that."

    — Hassan H. | Founder of Day Rips

  • "Deema combines strategic thinking with elevated design, turning complex UX goals into intuitive, conversion-focused layouts. Her ability to balance aesthetics with performance gave us a strong foundation to move confidently into development. She was organized, collaborative, and a pleasure to work with throughout the process."

    Vidhi C. | Web Optimization Manager at Lead Surge Advertising

  • "Deema is amazing! She knows exactly what she’s doing and asked all the right questions to understand my business. The website audit was incredibly thorough and gave us clear, actionable insights, exactly what we needed! The redesign looks amazing, and the site finally feels aligned with our brand. We’re already seeing results within the first week."

    — Anna K. | Founder of EverGourmet

  • "Deema didn't just execute, she guided the direction of the project, keeping us focused on the right priorities and ensuring thoughtful decisions at every stage. Every recommendation was grounded in clear reasoning and tied to meaningful impact, paired with an exceptional eye for design that resulted in a site that feels both sleek and approachable."

    — Tina D. | VP of Marketing at Sandler Partners

  • "From start to finish, her professionalism, communication, and attention to detail were unmatched. It truly felt like she stepped into my brain and delivered more than I could’ve imagined. I've worked with many others before, but this time, I feel seen. My website feels aligned, authentic, and fully me. 10/10 recommend!"

    — Maida C. | Founder, Coach & Healer